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Counting Down to a New Still Speaking Ad Campaign

New Spot Launches 9:00 am April 16

by Gregg Brekke

United Church of Christ Press Release

CLEVELAND (04/12/2010) -- The United Church of Christ will debut the viral launch of the next "God is Still Speaking" commercial called "The Language of God" on April 16th.

The April 16 kickoff is a first for the UCC, relying exclusively on social networking and the church's best communicators, its own members, to spread the message.

"Yes, a new Stillspeaking ad is coming," says the Rev. Felix Carrion, coordinator of the UCC's Stillspeaking Ministry, "and what makes this debut so significant is that we are counting on the moxie of our million-plus supporters to spiral this viral message around the world."

"We're asking people to set aside that morning — April 16 — for unparalleled texting, Twittering, Facebooking and emailing of this new spot," he says.

The 60-second video message is being produced by Think Media, a national advertising firm known for its edgy, innovative video work. Its household-name clients include the Cleveland Cavaliers, the Cleveland Clinic, Progressive Insurance and Nestle, among others.

Visit ucc.org for more information and to spread the good word!